Who Should Attend?

Entrepreneurs with a Digital Presence, Advanced Coaches and Healers, Premium Service Providers, Expert Influencers, Published Authors and Professional Speakers

Over the last 12 years, the biggest leaps in my business have all come directly from relationships I formed during small, in-person events.


There is nothing that compares to the trust, openness and sharing that happens when a group of like-minded people leave home, gather behind closed doors and focus together on next-level growth in their businesses.

We all get busy with family, business operations and the stress of day to day life.


Leaving all of that behind for a few magical days gives you the space and time to implement, strategize and tap into an elite think tank to help you see the new possibilities for growing your mission.

Unlike conferences where the goal is to listen to speakers present lectures, UPBRAIN is a true mastermind.

    • You can open your laptops and work within a peer-supported, family environment.


    • Present your challenges and blocks because there is always someone in the room who knows the exact answer you need.


    • Form close-knit relationships with people like you who are taking risks and up-leveling their influence.


    • Share your big wins with the room so others can apply your strategies to their own market.


    • Get highly skilled eyes and ears on your next big idea so you flesh it out with people who actually know what they’re doing.


    • Bring your podcast mic and/or video camera and record in-person, high-def interviews, Facebook Lives, class modules, bonus trainings and more while you’re here.


    • Create social media content in the gorgeous desert to elevate your personal brand.


    • Stretch out and share meals with a tight-knit group of people…because we all know the best secrets, the best business relationships and the best conversations happen over dinner.

Meet Your Host: Erin Matlock

Erin Matlock is a globally recognized mindset coach whose radical approach attracts CEOs, media personalities, NY Times bestselling authors, elite athletes and highly visible entrepreneurs as she guides them through intense transition and rapid growth in their professional and personal life.

She is a life member of Mensa®, founder of BRAIN SUMMIT and CEO of Brain Pages Inc. A dedicated activist and advisor, she has spent over a decade in leadership in the brain health, mental health, neurotech and transformational markets.

Named one of the Top 50 Human Behavior Experts to Follow in 2017, she is a popular international and TEDx speaker who boldly challenges the stigma of suicide and depression through deeply personal accounts of survival and public recovery.


While it’s been in use for decades, neurofeedback is just now achieving widespread interest.


Through direct training of brain function, neurofeedback is used to address anxiety, depression, behavior disorders, sleep disorders, migraines, Autism and other conditions.


It is also a popular choice for biohackers, entrepreneurs and athletes who wish to train for peak performance and higher levels of conscious awareness.

Erin Matlock Neurofeedback


John is the owner of The Balanced Brain neurofeedback center in Los Angeles and creator of Neurolibrium. He has been a featured expert at Brain Summit and Dr. Mark Hyman’s Broken Brain Docuseries. He is President of The Western Association of Biofeedback and Neuroscience and specializes in The Othmer Method of Infra Low Neurofeedback.

John is bringing his technical equipment to our mastermind so you can attach some sensors to your head, sit back in your chair and experience neurofeedback for yourself.

John Mekrut


The UPBRAIN Mastermind will take place in late Fall 2018 in Phoenix, Arizona.

Phoenix is the 5th largest city in the United States and is home to the world class International airport: Sky Harbor.


Because this is NOT a large conference, space is very limited. This mastermind is a unique, creative event where you will meet and get to know EVERY attendee.


This event will sell out.


The fee has been kept far below the standard $10,000 – $25,000 business mastermind rate to attract the kind of people who believe in investing in big leaps in their businesses… and who also like to have budget left over to spend on marketing and FB ads. 


The event is $5500 (US) and will include the majority, if not all, of your meals. Your airfare and hotel room are additional.

Let’s Talk

If this event is what you’ve been looking for, I would love to hop on a quick Zoom video chat and answer any questions you may have.


All mastermind guests will get to know each other online before attending the event so you arrive feeling comfortable and knowing you are among family.


Please click here to go to my Personal Facebook Profile to add me as a friend and message me to set up a chat.


(In fact, if you aren’t familiar with me, my personal profile is a good way to get a feel for who I am so you can see if our personalities match.)


We are a friendly group around here, and I would love to get to know you. There will be NO pressure in our chat.


The photos below are shots I took while out on hikes. We are known for sweeping mountain vistas and gorgeous sunrises and sunsets.


Anytime I get stuck in my business (or my life), I get out for a hike and ask the mountains for answers. You will feel a peace and a level of clarity here that is far different from anything you’re used to.




If you’re still reading, it’s a good bet this is for you. Go on and click here to message me so we can chat about reserving your spot.


Take some time away from the isolation of running a business and come to the desert to immerse yourself in people and masterminding that will inspire and amplify your life.


One last note: we are an extremely laid back and flexible group of people. Masterminds are fluid and ever-changing experiences for people who believe in cooperation over competition. If you are rigid, closed-minded, a whiner or complainer, please understand this is not for you.